The What Sold Podcast

The story of items bought and sold by a modern day treasure hunter

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The What Sold Podcast

Every day across the country, people are cleaning out their houses, taking unwanted or unused things and donating them to thrift stores. To them, it's just trash...worthless!
Why is any of this important? Because one of these items happens to be your FAVORITE THING! You've heard that what's trash to one may be treasure to another, and we are here to prove it!
Join us as we show and tell of treasures found and sold by a full-time reseller. Where did he find it? What did it cost, where did it come from, and most importantly, what's it worth?"

Episodes

18 minutes ago


In this episode of the What Sold podcast, Brandon and Matt discuss the current crazy economic climate and its implications for resellers, emphasizing the importance of adjusting strategies and the value of the secondary market amid rising tariffs and market volatility. They share personal experiences with shifting consignment percentages and recount their own recent sales, including valuable items like a rare Gibson guitar and intricate antique collectibles. They also touch on noteworthy topics such as the impact of the stock market's sentiment-based swings, the historical context of items they sold, and consumer behavior in uncertain times. The episode closes with fan interactions and responses to listener questions, along with some lighthearted personal anecdotes.
 
00:00 Introduction and Hosts
 
01:08 The Aftermarket Merchant in Crazy Times
 
02:11 Market Uncertainty and Economic Concerns
 
05:12 Reselling Strategies and Adjustments
 
13:54 Stock Market Volatility and Historical Context
 
15:28 Viewer Comments and Questions
 
26:29 Honesty in Business Deals
 
27:19 The Bed from Hell: A Facebook Marketplace Story
 
28:40 Weekly Sales Highlights: Citrine Ring
 
31:59 Giuseppe Armani Sculpture: Comet
 
36:06 Vintage Gibson Guitars: A Collector's Dream
 
44:20 The Curse of the 27 Club
 
44:48 Gold and Silver Market Insights
 
45:32 Dukes of Hazzard Memorabilia
  
46:58 The Ivory Samurai Sword Dilemma
 
50:14 Wrapping Up: Final Thoughts and Announcements
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#samuraisword #gibsonguitars #sellingguitarsonebay #badeconomy #kalamazooguitars #buyingguitarsonebay #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

Wednesday Apr 09, 2025


In this episode of the What Sold Podcast, hosts Brandon and Matt (aka Rusty the Reseller) delve into the complex and exciting world of sports card collecting. They discuss how the condition and rarity of cards affect value, the grading process, and the timing for selling cards based on events in sports history. Matt shares his personal collection, including valuable rookie cards of Kobe Bryant, Bo Jackson, and Larry Bird. The duo also touches on the challenges and considerations of buying and selling sports memorabilia, emphasizing the importance of authentication. Listen in for valuable insights and a teaser for next week's big stories: a bad experience and an exciting success in the reselling world.
 
00:00 Introduction and Hosts
 
02:02 The YouTube Channel and Consistency
 
03:00 Content Creation Challenges
 
05:13 Reselling Stories and Personal Anecdotes
 
11:11 Sports Cards and Memorabilia
 
26:00 Understanding Card Grading Costs
 
26:36 The Grading Process Explained
 
26:56 Card Value and Collector Preferences
 
27:34 Finding Valuable Cards
 
29:11 The Importance of Card Condition
 
30:57 Kobe Bryant Rookie Cards
 
32:14 Hunting for Cards in Thrift Stores
 
33:13 Mass Production and Card Rarity
 
35:04 Strategies for Selling Cards
 
41:20 Sports Memorabilia and Authentication
 
44:15 Teaser for the Next Show
 
47:23 Closing Remarks and Viewer Engagement
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#sportsmemorabilia #ebayauctions #baseballcards #sportscards #sportscollectables #rookiecards #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Apr 02, 2025


In this episode of the What Sold Podcast, hosts Brandon and Matt discuss their daily routines and challenges as resellers, including navigating a fluctuating spring season and managing allergies. Matt shares his experiences purchasing items to resell, such as comic books, sports cards, and Thomas Kincaid paintings. The conversation delves into the complexity of reselling sports cards, touching on factors like card grading and market value. The hosts also explore the role of pawn shops in the resale market, explaining their buying strategies and the pros and cons for resellers. Matt sheds light on the concept of Pietra Dura, an ancient art form involving semi-precious gemstones, and highlights its value. The episode concludes with a showcase of recent sales, including Victorian-era hat pins, gold lockets, and vintage wristwatches, emphasizing the importance of knowledge and research in the reselling business.
 
00:00 Introduction and Catching Up
 
01:06 Spring Allergies and Handkerchiefs
 
02:36 Morning Fulfillment and New Shipment
 
03:40 Trading Cards and Grading Process
 
10:47 Challenges with eBay Funds Hold
 
13:51 Using Pawn Shops as a Reseller
 
27:49 Pawn Shop Loans and Buybacks
 
29:03 Buying from Pawn Shops: Hidden Treasures
 
30:30 Ethical Concerns with Pawn Shops
 
31:26 Using Pawn Shops for Jewelry Valuation
 
36:31 Victorian Era Jewelry: Piera Dura
 
42:19 Recent Sales and Valuable Finds
 
51:56 Shipping and Insurance Tips
 
52:59 Final Thoughts and Farewell
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayjewelry #sellinggold #pietradura #spotgold #10karatgold #pawnshops #buyingfromapawnshop #sellingonebay #vintage #vintagewatches #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Mar 26, 2025


In this episode of the What Sold Podcast, hosts Brandon and Matt dive deep into items they wish they had not found or bought. They share personal stories of items they've regretted buying and the lessons learned from those experiences. They discuss the pitfalls of buying bulk items, navigating market changes, and the unexpected challenges of handling large purchases. Key stories include Matt's ordeal with a massive antique store buyout, the collapse of the Bakelite jewelry market, and mishaps with breakable goods. The episode wraps up with sales highlights and a cliffhanger about a mysterious valuable item Matt recently discovered. Tune in for practical advice, cautionary tales, and a heartfelt look into the realities of the reselling business.
 
00:00 Introduction and Hosts' Banter
 
01:00 Discussing Regret: Personal Stories
 
02:09 Nostalgia and Childhood Collections
 
03:59 The Evolution of Comic Books
 
09:39 Regret in Reselling: Lessons Learned
 
13:58 The Rise and Fall of Bakelite
 
20:47 Researching Market Trends
 
28:43 The Costly Mistake with the LE Smith Vase
 
30:01 Lessons Learned from Shipping Breakable Items
 
32:20 The Risks of Buying Antique Paper Ephemera
 
35:24 The Challenges of Large Antique Store Buyouts
 
38:12 The Struggle with Storage and Logistics
 
43:25 The Impact of Hurricane Helene
 
45:59 Weekly Sales Highlights
 
51:22 Cliffhanger: Mysterious Valuable Items
 
53:00 Closing Remarks and Teasers
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#glassvases #ebayauctions #badbuys #storagelockers #storagewars #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Mar 19, 2025

In this episode of the What Sold Podcast Brandon and Rusty (substituting for Matt) delve into the significance of taking time off to rejuvenate oneself. They discuss Matt's recent break due to surgery and how it led him to rediscover his passion for music and creativity. The conversation highlights the challenges and importance of setting boundaries between work and personal life, especially for small business owners and full-time resellers. They also touch upon misconceptions about quick success through reselling and content creation. The episode underscores the value of planning, taking breaks, and maintaining a balanced approach to work and life.
 
00:00 Introduction and Guest Announcement
 
00:55 YouTube and Audience Engagement
 
01:55 Content Creation Challenges
 
03:06 Balancing Work and Personal Life
 
06:28 Expanding the Business
 
11:27 Upcoming Live Broadcast
 
12:14 Taking a Break and Personal Hobbies
 
19:59 Balancing Work and Free Time
 
20:56 The Importance of Taking Breaks
 
21:56 Reevaluating Work and Personal Life
 
23:51 The Reality of YouTube Success
 
26:49 Building Genuine Relationships in Business
 
29:45 The Value of Community and Support
 
36:27 Concluding Thoughts and Future Plans
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#vacations #ebayauctions #takingaworkbreak #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

Wednesday Mar 12, 2025

In this episode of the What Sold Podcast, hosts Brandon and Matt navigate a tough week, discussing topics ranging from personal health to challenges shipping items. As the conversation turns toward their primary focus—buying and selling—they delve into the complexities and frustrations of eBay customer service, especially for high-volume sellers. They discuss strategies for dealing with difficult customers, shipping issues, and eBay's punitive measures for sellers. Despite these challenges, Matt shares recent successful sales, including antique mourning jewelry, collectible pocket knives, and semi-precious gemstones, illustrating the varied and intriguing world of eBay reselling.
 
00:00 Introduction and Slow Start
 
01:06 Ash Wednesday and Lent
 
01:31 Medical Procedure and Recovery
 
02:40 Nicknames and Wrestling
 
04:51 Customer Service Challenges
 
06:03 Handling Difficult Customers
 
13:28 Shipping Issues and eBay Policies
 
21:47 Shipping Challenges on eBay
 
21:59 Handling Combined Orders and Discounts
 
23:07 Issues with eBay's Automated System
 
25:13 Customer Communication and Shipping Delays
 
26:43 eBay's Focus on Part-Time Sellers
 
28:27 eBay's Punitive Measures for Sellers
 
32:11 The Need for Better Customer Support
 
35:41 What Sold This Week
 
36:07 Antique Pocket Knives and Mourning Jewelry
 
41:48 Selling Semi-Precious Gemstones
 
44:05 Conclusion and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayjewelry #ebayauctions #mourningjewelry #antiquepocketknives #semipreciousjems #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Wednesday Mar 05, 2025

In this episode of the What Sold Podcast, Brandon and Matt discuss the inherent difficulties of running a small business while balancing personal life. They delve into the concept of maintaining a long-term perspective, acknowledging that highs and lows are intrinsic to any business. The conversation transitions to the TV show 'Severance' and its portrayal of work-life separation, leading to discussions on the complexities of intertwining personal responsibilities with professional duties. Matt shares his experiences and insights on navigating flea markets as a professional reseller, offering tips on identifying valuable items, the importance of negotiating, and the risks of potentially buying stolen goods. They also cover the ethics and psychology behind reselling, emphasizing relationship-building and responsible sourcing. The episode concludes with Matt’s rundown of recent sales items that may seem insignificant but hold surprising value, illustrating the potential in overlooked objects. A note of appeal is made for listener support through subscribing, reviewing, and sharing the podcast.
00:00 Introduction and Philosophical Musings
 
01:03 Balancing Work and Personal Life
 
03:32 Challenges of Small Business Ownership
 
04:46 The Reality of Reselling
 
11:09 Flea Market Adventures
 
24:49 Early Bird Yard Sale Strategies
 
25:35 Negotiation Tactics and Ethical Considerations
 
28:05 The Importance of Time Management in Reselling
 
30:10 Understanding the Reseller's Role
 
36:01 Valuable Finds in Unexpected Places
 
44:57 Selling Damaged Goods for Profit
 
46:23 Wrapping Up and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayjewelry #ebayauctions #fleamarkets #indianbrass #mickeymousewatch #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Wednesday Feb 26, 2025

On this episode, Brandon and Matt of the What Sold Podcast delve into a variety of topics related to reselling antiques and collectibles. They discuss Matt's busy workload and efforts to balance social life and family. The duo addresses listener questions, notably from super fans Yvette and Mary, on pricing and selling strategies for items like a valuable brooch. Key themes include the complexities of listing items as 'Buy It Now' versus auctioning them, the significance of context in selling prices, and the importance of experience. They also highlight unique recently sold items, such as an antique straight razor, a vintage 14-karat gold Omega wristwatch, and a cameo brooch. The episode combines practical reselling advice with engaging personal anecdotes.
00:00 Introduction and Catching Up
 
02:47 Listener Questions and Reselling Tips
 
05:06 Pricing Strategies for Resellers
 
08:08 Auction vs. Buy It Now
 
12:48 Memorable Sales and Experiences
 
20:18 Selling Antique Straight Razors
 
24:50 The Timeless Appeal of Straight Razors
 
25:31 Pocket Watch Chains: A Resurgence in Popularity
 
26:36 The Value of Gold-Filled Jewelry
 
28:55 Antique Cameo Brooches and Their Market
 
30:25 Omega Watches: A Collector's Dream
 
32:22 Victorian Bangle Bracelets
 
34:36 Historical Badges and Pins
 
41:10 The Art of Reselling on eBay
 
46:51 Conclusion and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayjewelry #ebayauctions #listeneremails #vintagebroach #vintagewatch #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

Wednesday Feb 19, 2025

In this special anniversary episode of the What Sold Podcast, the hosts celebrate their one-year milestone by discussing significant sales from their eBay store and sharing insights into the highs and lows of the reselling business. The episode highlights a variety of sold items, including antique jewelry and collectible badges, while also addressing challenges like eBay's listing policies. They provide practical advice for scaling a reselling business, discuss the benefits and drawbacks of the platform, and explore alternative avenues for sales. The hosts also reflect on their friendship and the enjoyable dynamics of making the podcast.
 
00:00 Welcome to Our One-Year Anniversary!
 
01:26 Challenges of Balancing Life and Business
 
03:04 Scaling Up: Handling Increased Sales Volume
 
04:13 The Joys and Struggles of Podcasting
 
05:41 Adapting to Audience Feedback
 
08:31 Hiring Help: When and How to Scale Your Business
 
11:35 The Realities of Full-Time Reselling
 
15:12 Engaging with Our Community
 
16:19 What Sold This Week: Highlights and Surprises
 
22:45 Exploring the Silver Collection
 
23:08 The Journey of Selling Silver
 
23:46 Building Relationships in the Business
 
24:38 Understanding eBay's Fees and Taxes
 
25:46 High Sales and Fulfillment Challenges
 
26:35 The Fascinating World of Vintage Licenses
 
29:48 The Story of the Dynamite Fishermen
 
32:38 Navigating eBay's Inconsistent Policies
 
34:50 Alternative Selling Platforms
 
39:51 Final Thoughts and Encouragement
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebaynonos #cantsellonebay #gold #vintagefishinglicense #vintagebadge #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Wednesday Feb 12, 2025

In this episode of the What Sold Podcast, hosts Brandon and Matt (also known as Rusty) discuss Matt's recent experience of recovering from illness and the humor behind his temporary weight loss. They delve into the dynamics of selling Girl Scout cookies and share their personal challenges intertwined with humorous anecdotes. On the more serious reselling front, Matt provides an in-depth guide on effective eBay listing strategies. He emphasizes the importance of compelling titles, high-quality photos, and proper categorization to enhance visibility and sales. Matt also explains the benefits of relisting items periodically to keep them visible to potential buyers. The conversation covers various selling platforms like eBay, Facebook Marketplace, and live auctions, detailing the pros and cons of each. The episode wraps up with a showcase of some intriguing items Matt recently sold, including a vintage bookend, colorful mineral slabs, and carved jade pieces, anticipating a busy week with nearly 100 items ending in auction soon.
0:00 Introduction and Catching Up
 
00:44 Southern Cooking and Weight Loss
 
02:37 Girl Scout Cookies and Name Changes
 
04:17 Listener Feedback and Podcast Goals
 
07:20 Listing Products: Platforms and Strategies
 
15:52 The Art of Listing: Titles and Photos
 
21:17 Relisting Strategies for Better Sales
 
23:34 Relisting Strategies for Part-Time Sellers
 
24:48 Analyzing Listings for Better Sales
 
27:15 Choosing the Right eBay Categories
 
29:26 Efficient Listing Techniques
 
36:36 Recent Sales Highlights
 
41:54 Upcoming Auctions and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebaylistings #listingonebay #gold #howtolistonebay #listingproducts #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

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