The What Sold Podcast

The story of items bought and sold by a modern day treasure hunter

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The What Sold Podcast

Every day across the country, people are cleaning out their houses, taking unwanted or unused things and donating them to thrift stores. To them, it's just trash...worthless!
Why is any of this important? Because one of these items happens to be your FAVORITE THING! You've heard that what's trash to one may be treasure to another, and we are here to prove it!
Join us as we show and tell of treasures found and sold by a full-time reseller. Where did he find it? What did it cost, where did it come from, and most importantly, what's it worth?"

Episodes

9 hours ago

On this episode, Brandon and Matt of the What Sold Podcast delve into a variety of topics related to reselling antiques and collectibles. They discuss Matt's busy workload and efforts to balance social life and family. The duo addresses listener questions, notably from super fans Yvette and Mary, on pricing and selling strategies for items like a valuable brooch. Key themes include the complexities of listing items as 'Buy It Now' versus auctioning them, the significance of context in selling prices, and the importance of experience. They also highlight unique recently sold items, such as an antique straight razor, a vintage 14-karat gold Omega wristwatch, and a cameo brooch. The episode combines practical reselling advice with engaging personal anecdotes.
00:00 Introduction and Catching Up
 
02:47 Listener Questions and Reselling Tips
 
05:06 Pricing Strategies for Resellers
 
08:08 Auction vs. Buy It Now
 
12:48 Memorable Sales and Experiences
 
20:18 Selling Antique Straight Razors
 
24:50 The Timeless Appeal of Straight Razors
 
25:31 Pocket Watch Chains: A Resurgence in Popularity
 
26:36 The Value of Gold-Filled Jewelry
 
28:55 Antique Cameo Brooches and Their Market
 
30:25 Omega Watches: A Collector's Dream
 
32:22 Victorian Bangle Bracelets
 
34:36 Historical Badges and Pins
 
41:10 The Art of Reselling on eBay
 
46:51 Conclusion and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayjewelry #ebayauctions #listeneremails #vintagebroach #vintagewatch #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

Wednesday Feb 19, 2025

In this special anniversary episode of the What Sold Podcast, the hosts celebrate their one-year milestone by discussing significant sales from their eBay store and sharing insights into the highs and lows of the reselling business. The episode highlights a variety of sold items, including antique jewelry and collectible badges, while also addressing challenges like eBay's listing policies. They provide practical advice for scaling a reselling business, discuss the benefits and drawbacks of the platform, and explore alternative avenues for sales. The hosts also reflect on their friendship and the enjoyable dynamics of making the podcast.
 
00:00 Welcome to Our One-Year Anniversary!
 
01:26 Challenges of Balancing Life and Business
 
03:04 Scaling Up: Handling Increased Sales Volume
 
04:13 The Joys and Struggles of Podcasting
 
05:41 Adapting to Audience Feedback
 
08:31 Hiring Help: When and How to Scale Your Business
 
11:35 The Realities of Full-Time Reselling
 
15:12 Engaging with Our Community
 
16:19 What Sold This Week: Highlights and Surprises
 
22:45 Exploring the Silver Collection
 
23:08 The Journey of Selling Silver
 
23:46 Building Relationships in the Business
 
24:38 Understanding eBay's Fees and Taxes
 
25:46 High Sales and Fulfillment Challenges
 
26:35 The Fascinating World of Vintage Licenses
 
29:48 The Story of the Dynamite Fishermen
 
32:38 Navigating eBay's Inconsistent Policies
 
34:50 Alternative Selling Platforms
 
39:51 Final Thoughts and Encouragement
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebaynonos #cantsellonebay #gold #vintagefishinglicense #vintagebadge #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore #thewhatsoldpodcast
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Wednesday Feb 12, 2025

In this episode of the What Sold Podcast, hosts Brandon and Matt (also known as Rusty) discuss Matt's recent experience of recovering from illness and the humor behind his temporary weight loss. They delve into the dynamics of selling Girl Scout cookies and share their personal challenges intertwined with humorous anecdotes. On the more serious reselling front, Matt provides an in-depth guide on effective eBay listing strategies. He emphasizes the importance of compelling titles, high-quality photos, and proper categorization to enhance visibility and sales. Matt also explains the benefits of relisting items periodically to keep them visible to potential buyers. The conversation covers various selling platforms like eBay, Facebook Marketplace, and live auctions, detailing the pros and cons of each. The episode wraps up with a showcase of some intriguing items Matt recently sold, including a vintage bookend, colorful mineral slabs, and carved jade pieces, anticipating a busy week with nearly 100 items ending in auction soon.
0:00 Introduction and Catching Up
 
00:44 Southern Cooking and Weight Loss
 
02:37 Girl Scout Cookies and Name Changes
 
04:17 Listener Feedback and Podcast Goals
 
07:20 Listing Products: Platforms and Strategies
 
15:52 The Art of Listing: Titles and Photos
 
21:17 Relisting Strategies for Better Sales
 
23:34 Relisting Strategies for Part-Time Sellers
 
24:48 Analyzing Listings for Better Sales
 
27:15 Choosing the Right eBay Categories
 
29:26 Efficient Listing Techniques
 
36:36 Recent Sales Highlights
 
41:54 Upcoming Auctions and Final Thoughts
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebaylistings #listingonebay #gold #howtolistonebay #listingproducts #sellingonebay #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 
 

Wednesday Feb 05, 2025


In this episode of the What Sold Podcast, hosts Matt and Brandon discuss their recent bout with illness and the challenges it posed, causing a delay in the show. Matt shares his grueling experience of dealing with multiple health issues, including the flu. The conversation then shifts to the difficult scenarios faced by online sellers, particularly on eBay, including a recent scam where Matt was defrauded of $1,500 worth of sterling silver jewelry. He outlines the lack of support from eBay for sellers and the tactics buyers can use to exploit the system. The episode concludes with a discussion of interesting items Matt successfully sold this week, despite his struggles, such as vintage ink pens and collectible bottles.
 
00:00 Introduction and Health Update
 
02:06 Matt's Series of Unfortunate Events
 
07:33 The Challenges of Being a Seller on eBay
 
09:06 eBay's Policies and Seller Struggles
 
18:17 Scams and Lack of Seller Protection
 
22:49 Navigating eBay's Trust Issues
 
24:25 Dealing with Difficult Buyers
 
28:31 The Impact of Online Anonymity
 
31:10 Lessons from Selling High-Value Items
 
35:09 Profitable Finds and Sales
 
43:10 Final Thoughts and Encouragement
 
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#ebayscams #winterblues #vintagebottles #vintagepens #silverandgold #silver #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Jan 29, 2025


In this episode of the What Sold Podcast, Brandon and Matt, also known as Rusty the Reseller, dive into a variety of topics including estate sales, childhood wrestling names, and Matt's recent trip to Mexico City. Matt shares stories about selling antique and vintage items, including gold charms, vintage eyeglasses, and unique finds like antique sugar cubes and silver eyeglasses. Additionally, they discuss strategies for organizing and selling large purchase lots, tips for shipping efficiently with the USPS, and strategies for new resellers. The episode also teases an upcoming collaboration with a new seller, Yvette, to discuss her experiences entering the reselling world.
 
00:00 Welcome and Introductions
 
00:55 Rusty's Wrestling Persona
 
02:49 Estate Sale Adventures
 
04:08 Luchador Wrestling Experience
 
08:36 Sales Strategies and Shipping Tips
 
13:11 Watch Collection Breakdown
 
22:59 Estate Sales and Reselling Insights
 
25:08 Analyzing the Painting's Potential
 
26:24 Creative Struggles and Priorities
 
28:06 Innovative Ideas and Future Projects
 
29:17 Recent Sales and Finds
 
31:41 Unique Antique Items
 
39:12 Expert Tips for Reselling
 
45:41 Seasonal Sales Trends
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#winterselling #elluchidor #vintageglasses #silverjewelry #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Jan 22, 2025

In this episode of the What Sold Podcast, we discuss the recent wave of school closures in their area due to minimal snowfall, contrasting it with regions used to heavy snow. We highlight the challenges of keeping kids occupied during unexpected days off. The main segment provides an in-depth look at an estate sale adventure in Old Fort, detailing our strategies, experiences, and the types of items we seek for resale. Insights are shared on the dynamics of estate sales, the importance of knowing the resale market, and tips for both part-time and aspiring full-time resellers. Additionally, the episode touches on the benefits of using QuickBooks for eBay sellers and emphasizes starting small and growing in the reselling business.
 
00:00 Introduction and Snowmageddon Woes
 
01:25 School Closures and Parenting Challenges
 
04:46 Language Learning and Parenting Reflections
 
06:01 Podcast Guest and Listener Feedback
 
07:47 Estate Sale Adventure Begins
 
12:08 Inside the Estate Sale: Strategies and Experiences
 
21:14 The Art of Buying and Selling
 
21:56 The Case of the Missing Watches
 
24:00 A Successful Haul
 
27:07 Understanding the Estate Sale Crowd
 
29:26 Strategies for Reselling
 
31:36 The Importance of Knowing Your Customer
 
34:01 Building a Reselling Business
 
36:11 Tips for New Resellers
 
41:54 Final Thoughts and Tax T
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#estatesales #behindthescenes #watches #jewelry #vintage #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Wednesday Jan 15, 2025

In this exciting episode of the What Sold Podcast, hosts Brandon and Matt (aka Rusty the Reseller) welcome their very first guest, Mary Bicknell. Mary, a former clinical social worker turned business consultant for female entrepreneurs, shares her journey from mental health to business coaching. They delve into the challenges and opportunities of midlife entrepreneurship, overcoming the fear of failure, and the importance of community and support. Mary also recounts her inspiring connection with Matt during the hurricane relief efforts. Tune in for valuable insights on starting a business, shifting career paths, and bold living.
 
00:00 Introduction and First Guest Announcement
 
01:30 Meet Mary Bicknell: From Social Work to Business Consulting
 
02:15 Mary's Podcast and Entrepreneurial Journey
 
03:14 Challenges and Opportunities in Midlife
 
04:59 The Importance of Overcoming Fear
 
07:14 Transitioning from Mental Health to Business
 
10:42 Addressing Fear of Failure
 
17:04 Learning from Mistakes and Taking the First Step
 
21:23 Podcasting and Career Coaching Insights
 
22:51 Overcoming Business Hurdles
 
26:16 Delegation and Asking for Help
 
31:58 Community and Compassion in Crisis
 
39:47 Reflections and Future Plans
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#midlifeentrepreneur  #entrepreneurship #careercoach #businesswoman #rustyscousin #cousinrusty #hurricanehelene #whatsoldpodcast  #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Jan 08, 2025


In this episode of the What Sold Podcast, the hosts discuss their experiences as small business owners, focusing on balancing personal life and business responsibilities. They delve into the importance of photography for online listings, sharing their insights on equipment, techniques, and time management. The conversation includes discussions about setting boundaries while working from home, the impact of good photography on sales, and how to manage challenges like shadows and reflections. The episode concludes with a review of recent sales, including a foreshadowing of a significant upcoming estate sale.
 
00:00 Welcome to the What Sold Podcast
 
00:45 Travel Tales and Language Barriers
 
02:33 Reflecting on the Past Year
 
04:06 Balancing Work and Family
 
12:40 The Importance of Photography in Online Listings
 
24:34 Valuing and Photographing Art Pieces
 
25:37 Photographing Jewelry: Tips and Tricks
 
28:55 Dealing with Shadows in Photography
 
30:47 Handling Reflections in Photos
 
34:17 Recent Sales Highlights
 
41:30 Upcoming Estate Sale and Strategy
 
45:31 Conclusion and Future Plans
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#photos #photography #bronze #antiques #vintage #phptography #iphonecamera #pocketwatches #estatesales #whatsoldpodcast  #rustythereseller #whatsold #reselling #ebaystore
 
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Jan 01, 2025


In the inaugural 2025 episode of the What Sold podcast, hosts Brandon and Matt, a.k.a. Cousin Rusty, discuss their college nicknames and reflect on the rapid technological advancements of the past 25 years. They explore the massive changes in technology and reselling, particularly how e-commerce has reshaped shopping habits. The duo also touches on cultural lags in adopting new inventions. They highlight recent sales, from antique books to unique jewelry, and discuss the intricacies of selling on various platforms like eBay and Amazon. Engaging in lighthearted banter, they reveal plans to showcase a potentially valuable art piece on Antique Roadshow and Matt's creative project of transforming vintage speakers into a unique tabletop. The episode wraps with reflections on family time and a hopeful outlook for the new year.
 
00:00 Introduction and Nicknames
 
01:19 Reflecting on the New Year 2025
 
01:47 Technological Advancements Over the Decades
 
04:45 The Evolution of eBay and E-commerce
 
07:06 Differences Between Amazon and eBay Sellers
 
10:49 Holiday Reflections and Personal Stories
 
12:41 Recent Sales and Unique Items
 
22:32 Antique Coral Jewelry Valuation
 
23:16 Selling for Others: The Process
 
23:58 Vintage Coach Handbag
 
25:01 Thrift Store Finds and Strategies
 
26:45 High-End Handbags and Thrift Store Policies
 
29:20 Building Relationships with Thrift Stores
 
31:06 Valuable Donations and Reselling
 
 
37:00 Art Piece Updates and Auction Plans
 
40:44 Creative Projects and Future Plans
 
43:45 Closing Thoughts and Year Ahead
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#rarebooks #auctionhouses #jewelry #antiques #vintage #newyearsresolutions #coraljewelry #fineart #pocketwatches #whatsoldpodcast  #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA
 

Wednesday Dec 25, 2024

In this holiday special we rebroadcast our introductory episode of the What's Sold Podcast, hosts Matt and his friend discuss their holiday plans and announce re-releasing their first podcast episode. They delve into the origins of Matt’s reselling career, influenced by the COVID-19 pandemic, and the creation of his YouTube persona, Rusty the Reseller. They share insights into the reselling world, challenges faced, and the importance of building relationships. The episode sets the stage for future discussions on specific items, providing valuable advice for aspiring and current resellers.
 
00:00 Happy Holidays from What's Old Podcast
 
01:30 Revisiting Our First Episode
 
01:54 Introduction to the First Ever Episode
 
02:21 Matt Brock's Journey into Reselling
 
08:56 The Impact of COVID-19
 
13:51 Rusty the Reseller: The Origin Story
 
18:48 Building Trust and Relationships
 
22:23 Exciting Finds and Success Stories
 
23:49 Conclusion and What's Next
 
 
whatsoldpodcast@gmail.com
The What Sold Podcast Subreddit
 
#firstepisode #businesspractices #businessvacation #holidays #christmas #whatsold #jewelrylots #whatsoldpodcast  #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

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