The What Sold Podcast

The story of items bought and sold by a modern day treasure hunter

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The What Sold Podcast

Every day across the country, people are cleaning out their houses, taking unwanted or unused things and donating them to thrift stores. To them, it's just trash...worthless!
Why is any of this important? Because one of these items happens to be your FAVORITE THING! You've heard that what's trash to one may be treasure to another, and we are here to prove it!
Join us as we show and tell of treasures found and sold by a full-time reseller. Where did he find it? What did it cost, where did it come from, and most importantly, what's it worth?"

Episodes

Wednesday Jun 05, 2024

In this episode of the 'What's Old' podcast, hosts Brandon and Matt delve into the world of collectibles, sharing fascinating insights and personal anecdotes about historic letters, baseball memorabilia, and vintage guitars. They discuss the importance of preserving historical items, offer tips on identifying valuable collectibles, and reveal unique stories behind their recent finds. Matt also provides valuable advice on handling and selling rare items on platforms like eBay, highlighting the significance of proper research and item preservation.
00:00 Introduction and Banter
01:10 Venice and Italian Heritage
02:39 Ethnic Background and Mental Health
04:21 Matt's Weekly Reveal
05:09 Selling Historical Letters
09:22 Handling and Preserving Old Items
14:23 Collecting and Baseball Memorabilia
21:20 Guitar Restoration and Selling Tips
26:31 Conclusion and Upcoming Topics
 
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#honuswagnercard #paperephemera #oldletters #vintagebooks #gibsonguitars #historicaldocuments #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Tuesday Jun 04, 2024

In this episode of the 'What's Old Podcast,' Brandon and Matt, also known as the Modern Day Merchant, delve into various aspects of running an online resale business. The discussion includes the identification and valuation of Bakelite bracelets and high-end costume jewelry such as pieces by Hattie Carnegie. The importance of recognizing valuable items amongst common thrift store finds is highlighted. Matt shares a detailed process for repairing an 18th-century oil painting for a listener, showcasing valuable restoration techniques. Finally, the hosts invite listeners to contribute their expertise and questions to further enrich the show.
00:00 Introduction and Welcome01:07 Challenges of Running Your Own Business02:18 Exciting Sales and Bakelite Jewelry11:53 High-End Costume Jewelry: Hattie Carnegie15:33 Listener Interaction and Painting Restoration24:37 Conclusion and Call to Action
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
Hattie Carnegie
#bakelite #bakeliteplastic #hattiecarnegiejewelry #artrepair #repairingart #costumejewelry #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Thursday May 30, 2024

In this episode of the What's Old Podcast, Matt and Brandon dive deep into the world of reselling, focusing on how to set up your first eBay store. The conversation covers the nuances between part-time and full-time reselling, the ease of starting an eBay account, and practical tips for organizing your store to attract buyers. The hosts share personal anecdotes, discuss the importance of following up on sales, and stress the significance of listing items regularly to build traction. The episode aims to equip listeners with everything they need to know to transition from a casual seller to a serious eBay entrepreneur.
00:00 Introduction to the What's Old Podcast01:13 Full-Time vs. Part-Time Reselling02:10 Starting a Reselling Business04:53 The Value of Vintage Clothing08:25 Selling Strategies and Combining Shipping13:41 Setting Up an eBay Store18:37 Navigating eBay's Return Policies20:00 Creating Effective eBay Listings22:10 Optimizing Your eBay Storefront24:28 Managing Multiple eBay Stores31:56 Understanding eBay Fees and Limits35:52 Tips for eBay Success38:13 Conclusion and Final Thoughts
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#mosaicpins #firstebaystore #settingupdigitalstore #digitalstore #costofebay #velourshirts #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Tuesday May 28, 2024

In this episode of the What's Old podcast, hosts Brandon and Matt explore the world of reselling vintage items and share personal experiences and success stories. The discussion covers effective sales strategies, including 99 cent auctions and planning ahead for slow periods. Matt shares his recent sales, including vintage Halloween postcards, antique watches, and political pin backs. The pair also delve into the nuances of selling coins and other unique collectibles, offering valuable advice for resellers at all levels. The episode wraps up with insights into the importance of planning in the reselling business. Join Brandon and Matt for a journey into finding hidden gems and maximizing profits in the reselling market.
00:00 Welcome to the What's Old Podcast: Introductions and Nicknames01:08 Diving Into Reselling: Strategies and Personal Experiences02:24 Planning for Business and Personal Life: A Reseller's Guide04:39 Advice for New Resellers: Learning and Growing in the Business07:55 Show and Tell: Unique Finds and Their Stories16:53 Discovering the Charm of Vintage Watches18:04 The Fascination with Historical Pinbacks24:31 Unpacking the Value in Collectible Postcards27:39 Exploring the Niche of Small Screwdrivers and Coins34:45 Final Thoughts on Collecting and Selling
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#vintagepostcards #silvergavel #silver #vintagetools #tools #electiongiveaways #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Thursday May 23, 2024

In this episode of the 'What's Old Podcast,' Brandon and Matt discuss a variety of vintage treasures and oddities they've encountered recently. Highlights include a deep dive into the surprising resurgence of Bass Pro shop hats as hipster fashion, the fascinating backstory of a vintage NFL jacket, and a rare 1930s trumpet purchased at a Habitat for Humanity auction. They also share a thrilling listener story involving a large portrait painting with potential historical significance. Additional topics cover the value of unique, macabre items, and the hosts even handle a human tooth found in a lot of costume jewelry. Tune in for tips on spotting and evaluating valuable items and learn about some truly one-of-a-kind finds.
00:00 Welcome to the What's Old Podcast!01:04 The Bass Pro Fashion Trend02:14 Vintage Sports Apparel: A Resale Goldmine04:41 Uncovering the Value of Vintage Instruments08:40 The Curious Case of Human Teeth in Costume Jewelry14:19 The Art of Selling Fine Art and Unusual Finds19:55 Engaging with the Community and Final Thoughts
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#vintageclothes #vintagetrumpets #auctionhouses #arttreasures #restoringart #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Tuesday May 21, 2024

Hosts Brandon and Matt, also known as Moon Doggy and the Merchant Genie, delve into the challenges of low sales in the resale business. They discuss strategies to boost activity, including increasing and diversifying listings, relisting old items, sending offers to watchers, and running auctions. Matt shares insightful tips on optimizing eBay listings and emphasizes the importance of active engagement in the resale market. The episode also explores the potential value in niche markets like vintage marbles and highlights recent finds and sales to provide practical examples. They also talk about a damaged pair of Maui Jim sunglasses repaired for a fraction of their retail cost, underscore the potential rewards of thrift shopping and reselling. The episode encourages listeners to share their own thrifting successes and insights, aiming to foster a community of learners and enthusiasts in the reselling niche.
00:00 Welcome to the What's Sold Podcast: Introductions and Nicknames01:01 The Identity of a Reseller: Navigating Social Perceptions02:20 The Value of Buying and Selling: A Market Perspective02:45 Sustainability Through Reselling: Environmental and Economic Impacts04:09 Creative Reselling: Refurbishing and Repurposing Finds07:56 Highlighting Sold Items: From Silver Cups to Rare Teacups13:55 Thrift Store Treasures: A Guide to Finding Hidden Gems16:05 Unlocking Thrift Store Treasures: Jewelry and Watches16:46 The Secret World of Costume Jewelry17:42 Navigating the Lucrative Landscape of Shoes and Clothing18:37 Decoding Vintage: Labels, Levi's, and T-Shirts20:41 Exploring Accessories: Handbags, Neckties, and Eyewear21:00 The Electronics Enigma: High Value and Hard to Test22:33 Kitchen Collectibles: The Charm of Vintage Pyrex25:13 Thrifting Stories: The Maui Jim Sunglasses Saga29:17 Creative Reselling: Turning Finds into Fortune32:37 Building a Community: Listener Engagement and Learning
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#slowsalesmonths #relistingonebay #muranoglass #marbles #raremarbles #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Thursday May 16, 2024

In this episode of the 'What's Old Podcast', hosts Brandon and Matt Brock, aka the Merchant Genie, share their comical and sometimes near-death experiences from thrifting, emphasizing the competitive nature of the business, particularly against unexpectedly formidable elderly competitors. They discuss the importance of persistence and the intriguing dynamics of ageism within the thrifting community. The hosts segue into discussing the feasibility of reselling as a side hustle for retirees, touching on the benefits of this business for individuals of all ages. Matt shares his experiences and strategies for sourcing items from estate sales, highlighting the potential for high returns and the importance of building relationships within the community. They explore various ways to find estate sales and the advantages of attending these sales for resellers. The episode wraps up with personal anecdotes illustrating the unpredictable nature of thrifting and the potential for significant profits from reselling items sourced from estate sales.
 
00:00 Welcome to the What's Old Podcast: Thrift Store Adventures
01:00 The Thrift Store Battlefield: Tales of Competition and Camaraderie
02:25 Ageism in Thrifting: A Business for All Ages
04:57 The Ethics of Reselling: Morality Over Profit
05:57 Negotiation Tactics and Building Relationships
14:21 Inventory Management and the Art of Letting Go
19:09 High-Value Items: A Closer Look at Sales Strategy
20:53 Discovering Unique Finds: Turquoise Jewelry and More
21:10 A Sneak Peek into Upcoming Jewelry Hauls
21:43 The Allure of Estate Sales: An Insider's Guide
23:24 Navigating the World of Estate Sales Online and In-Person
24:17 The Business Side of Estate Sales: Opportunities and Challenges
27:15 The Art of Estate Sale Hunting: Strategies and Stories
29:05 Exploring the Personal Side of Estate Sales and Collectibles
35:57 Wrapping Up: The Future of Estate Sales and Reselling
 
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
https://www.estatesales.net/
#estatesales #retiredresellers #resellers #howtofindestatesales #estatesalelocators #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Tuesday May 14, 2024

In this episode of the What's Sold podcast, hosts Brandon and Matt, also known as the Merchant Genie, discuss the intricacies of being a secondary market merchant, touching on societal perceptions of various occupations and the personal connection to one’s job. They explore the importance of reuse and refurbishment in today’s consumer culture, highlighting personal stories of repairing and repurposing items to extend their life and reduce environmental impact. The conversation includes practical advice for navigating thrift stores, identifying valuable items in overlooked sections, and leveraging knowledge about brands and market trends to make profitable resale decisions. Stories of successful flips, such as a damaged pair of Maui Jim sunglasses repaired for a fraction of their retail cost, underscore the potential rewards of thrift shopping and reselling. The episode encourages listeners to share their own thrifting successes and insights, aiming to foster a community of learners and enthusiasts in the reselling niche.
00:00 Welcome to the What's Sold Podcast: Introductions and Nicknames01:01 The Identity of a Reseller: Navigating Social Perceptions02:20 The Value of Buying and Selling: A Market Perspective02:45 Sustainability Through Reselling: Environmental and Economic Impacts04:09 Creative Reselling: Refurbishing and Repurposing Finds07:56 Highlighting Sold Items: From Silver Cups to Rare Teacups13:55 Thrift Store Treasures: A Guide to Finding Hidden Gems16:05 Unlocking Thrift Store Treasures: Jewelry and Watches16:46 The Secret World of Costume Jewelry17:42 Navigating the Lucrative Landscape of Shoes and Clothing18:37 Decoding Vintage: Labels, Levi's, and T-Shirts20:41 Exploring Accessories: Handbags, Neckties, and Eyewear21:00 The Electronics Enigma: High Value and Hard to Test22:33 Kitchen Collectibles: The Charm of Vintage Pyrex25:13 Thrifting Stories: The Maui Jim Sunglasses Saga29:17 Creative Reselling: Turning Finds into Fortune32:37 Building a Community: Listener Engagement and Learning
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#thriftstore #mauijimsunglasses #silvercordialcups #sterlingsilver #bonechina #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Thursday May 09, 2024

In this episode of the 'What Sold Podcast,' hosts Brandon and Matt, also known as the Merchant Genie, discuss various aspects of buying and selling unique items, with a focus on thrift stores and antiques shops. Matt shares the fact that he was almost an American Picker, as he and Peaches were in consideration for an antiques roadshow type show. The hosts invite listeners to share their own unique stories. Matt details his recent finds, including finally selling that mandolin and various items from a trip to South Carolina (especially that silver umbrella handle), emphasizing the thrill of giving new life to previously owned objects. The episode also features a comprehensive guide on how to differentiate real pearls from fake ones, covering aspects like weight, knotting between pearls, clasp types, imperfections, and tests for authenticity. This educational segment aims to help listeners and potential sellers identify real pearls, highlighting the importance of expert opinions in uncertain cases.
00:00 Welcome to the What Sold Podcast!00:43 Introducing Cousin Rusty: The Merchant Genie01:17 Listener Stories and Thrift Store Adventures01:59 The Antiques Roadshow Audition: A Behind-the-Scenes Look05:14 Mandolin Restoration: From Trash to Treasure08:12 Thrifting Haul: Unique Finds and Their Stories08:54 The Art of the Deal: Unveiling Recent Purchases09:42 A Sterling Silver Umbrella Handle and Other Curiosities15:28 Unveiling a Unique Antique: The Daguerreotype Box16:50 The Value of Daguerreotypes: Rarity and Quirks17:32 Modern Applications: Bringing Vintage Photography into Today20:28 Exploring the Market: Selling Unique Antiques21:20 Engaging with Audience Queries: The Pearl Dilemma22:16 Pearl Identification: Real vs. Fake33:02 Concluding Thoughts and Future Finds
 
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#pearls #realpearls #silverumbrellas #thriftstores #mikimoto #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

Tuesday May 07, 2024

This episode of the What Sold Podcast delves into the mystery of the thrift shop, both good and bad. The hosts, Brandon and Matt (otherwise known as Rusty the Reseller), discuss their experiences and strategies in finding and reselling hidden treasures. Through their stories, they emphasize the potential value of items that are often overlooked, sharing insights into lucrative finds such as a Griswold cast aluminum griddle and a highly valuable Aynsley bone china set. The episode also explores the dynamics of working with thrift stores, including the benefits and potential conflicts, as illustrated by a detailed anecdote of a bulk purchase negotiation that took an unexpected turn. It's a comprehensive look at the thrifting and reselling business, offering valuable tips and cautionary tales for both novice and experienced resellers.
 
00:00 Unveiling Hidden Treasures: The Thrift Store Adventure Begins
00:38 Meet the Resellers: Brandon and Rusty's World of Antiques
02:21 The Art of Thrift Store Reselling: From Cast Iron to China
06:18 The Thrift Store Goldmine: Uncovering a $1,500 Tea Set
16:19 The Business of Thrifting: Strategy, Risks, and Rewards
17:51 Navigating Business Ethics and Community Impact
19:09 The Art of Negotiation and Building Relationships
22:24 A Surprising Turn: The Thrift Store Saga Continues
28:55 Legal Precautions in Business Deals
32:58 Reflecting on Business Practices and Listener Engagement
 
What Sold Podcast Pictures
whatsoldpodcast@gmail.com
#thriftstore #aynsleybonechina #griswoldcastaluminum #lotsales #sellingcontracts #whatsoldpodcast #rustythereseller #whatsold #reselling #ebaystore
Rusty the reseller:
https://www.youtube.com/@RustyTheReseller
 
What Sold:
https://www.youtube.com/@whatsold
 
Postcard Planet:
https://www.youtube.com/@postcardplanet
 
What Sold Podcast:
https://www.youtube.com/channel/UCc513e2aPbloS20mTwuv8bA

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